Examining the effect of snapchat filters on the increase of cosmetic procedures in the uae

The rise of social media provided many people with platforms to present themselves in the most appealing ways through accessible built-in filters. Often, this results in desirable yet unrealistic beauty standards that could have a tremendous effect on the psychological well-being of young adults. This study aims to examine the consequences that tag along with such usage of filters; specifically, on the Snapchat application and within the region of the United Arab Emirates. The sampled individuals were Emiratis within the age range of 18-35. Two online surveys were sent out to test the extent of this matter; the first focused on young adults’ perspectives and experiences, and the second targeted doctors that specialize in the field of cosmetic procedures inside the UAE. The results suggested an unwillingness to acknowledge the negative influence done by Snapchat filters. More so, the claim has been supported by doctors practicing in the UAE, expressing a rise in demand for cosmetic procedures relating to filtered-looks. This study stresses the increase in impact of Snapchat filters among Emirati young adults, with a rise in cosmetic procedures demands in the region relating to poor self-image.